Go Chung-gon: Manage intellectual property

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Description

In the days of global patent warfare, the protection and creation of knowledge property in the success of businesses has become an important factor. The US patent attorney Gorong, who runs the wealth of knowledge, leads to easy and comprehensive understanding of all of it. The author, a patent executive of Sam and LG, based on his experience and insight at the top of the field of knowledge fortunes, helps anyone to access the use of knowledge property with plenty of cases and pictures. From the basic concepts of knowledge property, such as patents, brands and copyrights, to how to protect and create knowledge property in a complex age, and also how to activate global business activities that are profitable to these knowledge properties. Especially the strange and difficult patents, labels, copyright, open source software, IP finance, and other details about intellectual property are highlighted to make it easy to understand the writing of the script through real cases and a wealth of data.

Korean title: 지식재산을 경영하라

Korean author: 고충곤

Korean publisher: 휴먼앤북스

ISBN-13: 9788960781771

고충곤: 지식재산을 경영하라
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