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Yang Gyeong-ryeol: Digital Transformation Marketing

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From South Korea
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Description

And there are huge changes in the economy, business, marketing, consumers and distribution of the world as well as in the corona 19-19. The era is when the start-up hamburger chain, Bluesager, will be a time of fierce competition with the Amazon-like large 'Charp' platform that began as a small D2C platform and threatened the big company Franchis MacDonald. The success of Pitnis platform Peloton and rapgrab changing their business to delivery services, which provide content that can be enjoyed in the sport, was a possible development in digital trends marketing in Corona’s time. Now the era of marketing ended when product was produced and sold to customers. Using digital technology, it became a necessary task for digital Transition marketing to find marketing intelligence and need for products and services and to continue to design and upgrade customer values after the sale of products. A double-line author, a global advertising marketing expert and a generation of Koreans digital marketers, has been pointing in the direction that marketing should be in the digital time of marketing through various corporate experience in the world's marketing world, including Japan, the United States, Hong Kong and South Korea, over the last 30 years.

Korean title: 디지털 트랜스포메이션 마케팅

Korean author: 양경렬

Korean publisher: 비전코리아

ISBN-13: 9788963221830

Reviews

5.0
Based on 12 reviews
Showing 8 of 12 reviews
SS*******
October 25, 2021

I think it's very timely to prepare for Post Corona with a variety of examples and inaugurals.

ES***
September 28, 2021

In a time when many things are turning breathless due to the development of digital technology, industry in all areas, including social and economic business, is experiencing unpredictable difficulties. In these post-comona eras, the company can see how to read customer hooligans, identify new needs and find growing market gaps with marketability.

RO******
September 28, 2021

One of the biggest changes Corona has made to me is reading. It was a development that followed the corona and led to a lot of reading. So, except for some genres, most of the books I read tell a lot about the change in the corona and later. And the more I read, the more it seems that all of these changes are true. -------- -- -- ---- ------"----...---- DX 22. And there's a new market. -- -- ---- -- -- — -- --... -- -- the impact of Corona has changed a lot, but it's called new directions to

ED******
September 28, 2021

Marketing is one of the areas where you have to think constantly. Every year, every month, every day, it's different every time, every single day, what marketing is effective in changing rapidly. Now marketing is digitally-based. I was curious about the process of reading this book. And when did it get digitized? I think it's a much more useful book to know how to look at marketing, how to market other companies and how to expand it one step further and what the direction of marketing is. *This

RO******
September 28, 2021

Digital Transition Marketing seems to be a book that helps us look at companies and brands that are changing today and tomorrow and find new marketing directions.

ED******
September 28, 2021

And as marketing becomes digital, you think that marketing is like space.

TW******
September 27, 2021

It's time to work on building a sustainable business base by constantly designing and upgradeing customer values. This is what the book called digital transmigration marketing.

QL****
September 19, 2021

The digital transmigration marketing author, Yang-Kyong, is a first-generation digital marketer for Korea. He's designing the value of customers in this book. In the reality of the book's changeover from marketing paradigm to economic crisis, he says that a novel and positive solution is to find another way. The meaning of the writer is deep, pointing to a new direction in the age of chaos. The author says that the book should reveal hidden demand for more and more retour workers, as well as

양경렬: 디지털 트랜스포메이션 마케팅
12 items