Reviews
"The first person to forge a path through a dense forest first envisions the route in their mind. They are dreaming. Our lives are nothing other than manifesting the dreams we dreamed in our childhood into reality." - Kim Jong-rok - Chairman Park Do-bong, a frontier entrepreneur who carved his own path starting from the bottom—from a penniless field worker eating greasy food to the chairman of a company with 1 trillion won in revenue—and author Kim Jong-rok, famous for the novel *Feng Shui*,
[CEO Park Do-bong’s Field Humanities], a dialogue-style book where Kim Jong-rok asks and Park Do-bong answers, presents the tenacious success secrets of Aluco Group Chairman Park Do-bong—who built a company with a surplus of 1 trillion won in sales from a penniless heat treatment worker. Through a humanities perspective, the book prompts readers to reflect on the future paths of self and others, companies and people, and wealth and happiness. The life of Park Do-bong, Chairman of Aluco Group,
Kim Jong-rok Asks, Park Do-bong Answers. This book is structured in a question-and-answer format from beginning to end, with Kim Jong-rok (Director of the Institute for Cultural State Studies) asking questions and Park Do-bong (Chairman of Aluco Group, an aluminum specialist) providing the answers. Since it was a format I had never seen before, I was a little taken aback at first. However, the writing is concise and does not drag on, so I was able to read the book quickly with focused
CEO Park Do-bong’s Field Humanities: Do not hesitate. Go to the field. The answer lies there. Kim Jong-rok, Park Do-bong. CEO Park Do-bong is the man who rose to the top of the heat treatment industry, a sector where everyone struggles. He was born into poverty—a graduate of a commercial high school. In fact, in a sense, he did not start out following the typical path of attending a proper school or working a proper job. Yet, he led a massive world solely through his own ideas, passion, and
Before reading this book, I did not know much about Park Do-bong, but upon seeing his biography revealing that he was formerly the Chairman of the Dongyang Steel Group, I came to know of the current Aluco Group. My knowledge was limited to the fact that he was a prime example of a self-made CEO who had endured hardships from a young age; however, through this book, I realized once again just how remarkable a person he is. What surprised me was that he maintains a youthful appearance for a
This time, I read a book about the field, told by Park Do-bong, a CEO who has achieved great success. Although the title is "Field Humanities," it doesn't necessarily feel like a book focused on the humanities; however, because it contains stories learned through direct experience in the field (I think interviewer Kim Jong-rok's questions were quite good), I believe it could be of great help to those working in similar fields. The book is presented in an interview format and covers the
Finding answers in the field is the core of every problem, though it seems to be no different from the humanities. I often find myself looking with surprise at people who seem completely unsuited for the job, only to realize that such a look or thought is merely a reflection of my own prejudices. One might assume that most graduates of commercial high schools work as bankers or in the financial sector; this is not so much a personal prejudice as it is a common-sense assumption formed because so
I have come to realize through my work that the humanities are the most fundamental aspect of life. As a discipline focused on the exploration of human values and expression, the humanities aim to address these values and expressions in real life. Since they are widely utilized in many aspects of work—such as relationships between colleagues, between superiors and subordinates, and how work is expressed—it is evident just how important it is to have a good grasp of the humanities. That is why,
For someone like me, who knew absolutely nothing about the non-ferrous metal aluminum, this interview-style book featuring the on-site humanities of Aluco Group CEO Park Do-bong and the practicing humanist Kim Jong-rok was an encounter with a new world. I was curious to see what form the humanities would take, imbued with the vibrancy of the field, when a business leader meets a humanities scholar. Through the stories from the business field told by the CEO of Aluco Group, Korea's top aluminum
These days, the humanities are all the rage. Perhaps as people approach a lifespan of 100, they are beginning to express a yearning for learning, leading them to study the humanities in search of the essence of life. As I entered my mid-30s, unlike in my 20s, I found myself having lost my sense of direction in life. Seeking that path, I was thirsty for stories from diverse fields and people. That is when I discovered this book. What particularly caught my eye was that while previous studies of
Park Do-bong et al.: Field Humanities
*CEO Park Do-bong’s On-Site Humanities* is a book that calmly unfolds, in an interview format, the journey of a Baby Boomer entrepreneur from a humble rural background who wrote a modern-day success story. From penniless heat treatment workers to building a company with a surplus of 1 trillion won in revenue, Aluco Group CEO Park Do-bong and Kim Jong-rok, a humanist in action, share the wisdom and opportunities that lead ordinary people into extraordinary lives. This book contains sincere advice and messages of social change for the young adults of this land who are struggling and facing frustration, delivered by an executive and a humanities scholar who have pioneered their own paths in different fields. Created from the unique yet profound encounter between an entrepreneur and a humanities scholar, this book goes beyond a mere startup success story to shed light on the value and significance of human life through the tale of a single individual's fierce challenge and success.
Korean title: 현장 인문학
Korean author: 박도봉 외
Korean publisher: 김영사
ISBN-13: 9788934975199
Reviews
"The first person to forge a path through a dense forest first envisions the route in their mind. They are dreaming. Our lives are nothing other than manifesting the dreams we dreamed in our childhood into reality." - Kim Jong-rok - Chairman Park Do-bong, a frontier entrepreneur who carved his own path starting from the bottom—from a penniless field worker eating greasy food to the chairman of a company with 1 trillion won in revenue—and author Kim Jong-rok, famous for the novel *Feng Shui*,
[CEO Park Do-bong’s Field Humanities], a dialogue-style book where Kim Jong-rok asks and Park Do-bong answers, presents the tenacious success secrets of Aluco Group Chairman Park Do-bong—who built a company with a surplus of 1 trillion won in sales from a penniless heat treatment worker. Through a humanities perspective, the book prompts readers to reflect on the future paths of self and others, companies and people, and wealth and happiness. The life of Park Do-bong, Chairman of Aluco Group,
Kim Jong-rok Asks, Park Do-bong Answers. This book is structured in a question-and-answer format from beginning to end, with Kim Jong-rok (Director of the Institute for Cultural State Studies) asking questions and Park Do-bong (Chairman of Aluco Group, an aluminum specialist) providing the answers. Since it was a format I had never seen before, I was a little taken aback at first. However, the writing is concise and does not drag on, so I was able to read the book quickly with focused
CEO Park Do-bong’s Field Humanities: Do not hesitate. Go to the field. The answer lies there. Kim Jong-rok, Park Do-bong. CEO Park Do-bong is the man who rose to the top of the heat treatment industry, a sector where everyone struggles. He was born into poverty—a graduate of a commercial high school. In fact, in a sense, he did not start out following the typical path of attending a proper school or working a proper job. Yet, he led a massive world solely through his own ideas, passion, and
Before reading this book, I did not know much about Park Do-bong, but upon seeing his biography revealing that he was formerly the Chairman of the Dongyang Steel Group, I came to know of the current Aluco Group. My knowledge was limited to the fact that he was a prime example of a self-made CEO who had endured hardships from a young age; however, through this book, I realized once again just how remarkable a person he is. What surprised me was that he maintains a youthful appearance for a
This time, I read a book about the field, told by Park Do-bong, a CEO who has achieved great success. Although the title is "Field Humanities," it doesn't necessarily feel like a book focused on the humanities; however, because it contains stories learned through direct experience in the field (I think interviewer Kim Jong-rok's questions were quite good), I believe it could be of great help to those working in similar fields. The book is presented in an interview format and covers the
Finding answers in the field is the core of every problem, though it seems to be no different from the humanities. I often find myself looking with surprise at people who seem completely unsuited for the job, only to realize that such a look or thought is merely a reflection of my own prejudices. One might assume that most graduates of commercial high schools work as bankers or in the financial sector; this is not so much a personal prejudice as it is a common-sense assumption formed because so
I have come to realize through my work that the humanities are the most fundamental aspect of life. As a discipline focused on the exploration of human values and expression, the humanities aim to address these values and expressions in real life. Since they are widely utilized in many aspects of work—such as relationships between colleagues, between superiors and subordinates, and how work is expressed—it is evident just how important it is to have a good grasp of the humanities. That is why,
For someone like me, who knew absolutely nothing about the non-ferrous metal aluminum, this interview-style book featuring the on-site humanities of Aluco Group CEO Park Do-bong and the practicing humanist Kim Jong-rok was an encounter with a new world. I was curious to see what form the humanities would take, imbued with the vibrancy of the field, when a business leader meets a humanities scholar. Through the stories from the business field told by the CEO of Aluco Group, Korea's top aluminum
These days, the humanities are all the rage. Perhaps as people approach a lifespan of 100, they are beginning to express a yearning for learning, leading them to study the humanities in search of the essence of life. As I entered my mid-30s, unlike in my 20s, I found myself having lost my sense of direction in life. Seeking that path, I was thirsty for stories from diverse fields and people. That is when I discovered this book. What particularly caught my eye was that while previous studies of
