Lee Yu-na et al.: ESG Communication

In the Esg era, the ESG competition was soon established as a competitive enterprise. The question of whether or not the quetzG is now a norm for consumption, and has expanded to be an important judgment factor in investment that affects corporate growth. The increased interest in corporate social responsibility and ethical values has made the role of NG for future competition and global support even more important. It is essential that the quetz paradigm be as effective in delivering this change to the public as it is in seeking corporate involuntary value and community sustainability. But with the only related books available in the library, the @EG community was a lack of books and studies dealing with. In this context, experts in each field have come up with a book that provides a deep understanding of the views of the media, law and management. The short GSC is divided into three total parts. Chapter 1 and 2 introduce the whole concept of ezG, and up to five discuss a theoretical and practical approach to. A real-world worker needs to know, but he can never get close to the law, and the entire area of the media communication responsible for the reputation and image of the organization, from a wide range of perspectives. Especially number six. The ngG management strategy and various campaigns of large domestic corporations, including POSCO, SK Innovation, and GS CALT, help to promote or study the ESSG strategy communications and help make it accessible to the reader. If you're interested in quetz, let's meet this book that anybody is designed to read easily.

Korean title: ESG 커뮤니케이션

Korean author: 이유나 외

Korean publisher: 학지사비즈

ISBN-13: 9791198479211