Lee Sang-won: Digital Transformation and the Video OTT Industry

Digital transitions are the process of innovation that uses new digital technologies to promote destructive changes in markets. Video OT service is one of the best examples of the fast-run digital transitions in the media industry. With the growth of video OT services, market performances such as Netflix, YouTube, Amazon, Disney are growing and their influence is growing. The book is a book in a competitive environment, seeking to find out how the country's video OTT entrepreneurs should compete and respond and what strategies they should use. While discussing regulations that deal with various social problems from video OT services, they also provide alternative options for the application of video Ot service.

Korean title: 디지털 트랜스포메이션과 동영상 OTT 산업

Korean author: 이상원

Korean publisher: 한울아카데미

ISBN-13: 9788946072305