Reviews
I was able to read this book without getting bored, as the narrative spanning from the founding story of the Hyundai Group—when the name first became known to the world—to the present day was divided into distinct sections. In particular, the section titled "The Era of the Sons" was portrayed in greater detail than what I had previously learned solely from news articles or online searches. Furthermore, the section titled "The Era of the Father" offered a comprehensive overview of the life of
The Hyundai Group has experienced many ups and downs throughout our modern history. Thanks to Chairman Chung Ju-yung, heavy industry was able to take root in our country, and I reflected on whether the foundation we have been able to live so well today might be the very basis built by the Hyundai Group. Furthermore, the book contained not only stories about Chairman Chung Ju-yung but also the entire history of the Hyundai family. Regarding Chung Ju-yung's seven sons, I learned that the eldest
Lee Chae-yoon: Hyundai people
"People of the Hyundai Family" introduces the prominent figures of the third generation of the Hyundai family—one of Korea's leading business dynasties—ranging from Chung Eui-sun of Kia's "Soul" and Chung Gil-sun of Root Impact; the second generation, Chung Mong-koo of Hyundai Motor Group and Hyun Jeong-eun of Hyundai Group; the first generation, founder Asan Chung Ju-yung, who built a leading enterprise; and his brothers, who established major entities such as the KCC Group and the Halla Group. Through this lineage, the entire Hyundai family (Hyundai Motor Group, Hyundai Heavy Industries Group, Hyundai Group, Hyundai Department Store Group, KCC Group, Halla Group, Hyundai Development Company Group, Hyundai Marine & Fire Insurance Group, Sungwoo Group, and Seohan Group), through which Chung Ju-yung's DNA flows, comes into view at a glance. Furthermore, the book includes family stories in every chapter and tips on "Chung Ju-yung-style self-development analysis" in every section, enabling an objective analysis of the Hyundai corporation.
Korean title: 현대가 사람들
Korean author: 이채윤
Korean publisher: 성안당
ISBN-13: 9788931578973
Reviews
I was able to read this book without getting bored, as the narrative spanning from the founding story of the Hyundai Group—when the name first became known to the world—to the present day was divided into distinct sections. In particular, the section titled "The Era of the Sons" was portrayed in greater detail than what I had previously learned solely from news articles or online searches. Furthermore, the section titled "The Era of the Father" offered a comprehensive overview of the life of
The Hyundai Group has experienced many ups and downs throughout our modern history. Thanks to Chairman Chung Ju-yung, heavy industry was able to take root in our country, and I reflected on whether the foundation we have been able to live so well today might be the very basis built by the Hyundai Group. Furthermore, the book contained not only stories about Chairman Chung Ju-yung but also the entire history of the Hyundai family. Regarding Chung Ju-yung's seven sons, I learned that the eldest
