Kim Seong-yong: Hotel Service Practice
Large-scale hotel companies run chain-like hotels with multiple global waveborgs, which are located in different parts of the world, and so if you're hit by a reputation or image in one area, not only are all hotels in that area affected, but all hotels using that brand. So while there are benefits to marketing and economic effects, the negative effects also have a far greater impact on hotels. Hotels have come to think that service quality management through service standardization is an important part of the job care for customers. So hotel companies are seeing a very important part of educating and training the human resources in order to achieve these service standardizations.
Korean title: 호텔 서비스 실무
Korean author: 김성용
Korean publisher: 지식인
ISBN-13: 9788998591687












