AuthorKim Gil-seong
Kim Gil-seong: International Marketing Strategy
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Description
The International Marketing Strategy strategy has a total of 14 parts in it, depending on strategic management. To help us understand the basic concept of international marketing, we will discuss the concept, title, and major arguments of international market strategy. Take a look at the opportunity of market overseas and the international marketing surveys that are needed to systematically analyze them.
Korean title: 국제마케팅전략
Korean author: 김길성
Korean publisher: 전남대학교출판부
ISBN-13: 9788968490064
김길성: 국제마케팅전략
김길성: 국제마케팅전략
