Gary Belsky et al.: Behavioral Economics Concert

When buying things, investing in real estate or stock, getting a loan or insurance, and then making all the other financial decisions, people will make irrational choices that they regret. The flood of money information in media makes choices more confusing. In the stock market, in the real estate market and in the shopping industry, there are millions of people who fly more than a million dollars a day because of psychological rocking. But most of them don't even realize the cause of those financial mistakes. To be rich, you have to avoid spending and investing in things you're going to regret, and understand the money-related psychology. Money is not just a matter of computation and information. The study of behavioral economics, which interprets the human mind as a way of bringing into economics the mental processes that have led to decisions about when, how and why we make decisions about money, borrowing and investing. Economists and professional finance people often become dumb in front of money. This book unmasks the psychological loops that people have experienced in their daily lives. It analyzes the customs of money and gives a very easy way to describe the psychological mechanisms that were taken for granted in terms of behavioral economics. If you could understand the principle of behavioral economics that we're introducing here, you could be a wise consumer, a successful investor.

Korean title: 행동경제학 콘서트

Korean author: 개리 벨스키 외

Korean publisher: 프로제

ISBN-13: 9791186220504