Gang Woo-ran et al.: Innovation Leaders

A company without innovations can't last long. They're going to be able to use all their resources, money and organization to work on innovation. So how can we succeed in developing innovations? How do you create the innovations of knowledge, information, insight, will and passion, and how do you put them in? Who is the main character in the development of innovation? If they can look at the real example and identify who the Innovator is and how they work, and then try to sample the results, wouldn't innovation companies find a clue to success? "I've been studying this since I was born.". The book was based on a development project for the Korean R&D, which was conducted in 2008 by the Three Bibles Institute, and it classified four leaderships that led to 14 cases analysis and analyzed each of the leaderships. The book concludes by example analysis that at least two of the four leaderships, the CEOs' leadership, the development team, the informal leadership, and the shared leadership, have been interacting and leading to success. They call it 'unified lithership' and are trying to theoreticalize it for the first time. The text explains four different leaderships and adds a case where the leadership stands out. Each example briefly outlines the product introduction, innovation background, success factors, performance and impact, and at the end of the story, it provides a faster understanding of the subjectivity of innovation.

Korean title: 혁신의 리더들

Korean author: 강우란 외

Korean publisher: 삼성경제연구소

ISBN-13: 9788976334039