Baek Seung-gon: Humanities through Advertisements

The book 'Creation Closes ’ is a wider advertisement. It's designed to unlearn and create creative ideas about humanities, about history, culture and art, and social sciences, like marketing, business and economics. If you see advertising with the history of medicine, the shared economy, fast food, European art, the humanities of wheels, you just collect things that will go on and on and add to the depth and area of knowledge. I wanted to show you how exciting advertising can be.

Korean title: 광고로 읽는 인문학

Korean author: 백승곤

Korean publisher: 민속원

ISBN-13: 9788928518142